With the rapidly growing human population increasing the difficulty for endangered plants and animals to survive, custom made condoms were designed to help the cause. Not only do the clever slogans and pictures on the packages create awareness about endangered species, but by using the condom you are doing your part to control the rise in human population.
"Because New Year's Eve is one of the most popular days of the year for condom use, 50 000 of the Endangered Species Condoms were sent to volunteers to hand out this Friday" - The Huffington Post
Since the first Earth Day (1970) the world's population has doubled! At 6.8 billion people (and growing) I think the least we can do is put these clever condoms to some good use. I mean, we are using 50% of Earth's fresh water AND 50% of its landmass.
Personally, I think this is an incredibly creative and brilliant campaign to create a buzz around the harmful effects of overpopulation and overconsumption with respect to these animals and their habitats.
It just goes to show that [safe] sex sells!
According to their official website:
Human overpopulation is the driving force behind the current mass-extinction crisis, endangering:
- 12% of mammals
- 12% of birds
- 31% of reptiles
- 30% of amphibians
- 37% of fish
Endangered Species Condoms in 2010 distributed 350,000 of their condoms in all 50 states as well as Canada, Puerto Rico, and Mexico. To learn more please click here to check out their website.